Friday, February 20, 2009

IT Outsourcers Turn Green

The cost of powering a server over 3 years is now more than the cost of the server itself and economic pressures are very efficient levers to direct action. As a result, environmental concerns are creeping higher and higher up the strategic agenda. Initially, corporations looked internally for sustainability and environmental efficiency, however there is now a growing realization that this concept should be extended to a companies wider organizational eco-system and that responsibility should now be extended to the supplier community that support their business activity. Sun Microsystems has designed new datacenters in US, UK and India to lower the company's power consumption. Sun estimates that the company's datacenter efforts will save the planet nearly 4,100 tones of CO2 per year and trim one percent from Sun's total carbon footprint. The supermarket Tesco plans to include carbon footprint labeling on all of its products. Online bank First Direct has installed new technology to reduce its use of electricity and airlines such as EasyJet are working hard to convince passengers that they can still fly with a clear conscience. In the retail industry, consumers have ultimate power and retailers will respond accordingly. With outsourcing the consumer is one or two steps removed, but with improved communications technology, an organizations inner workings and standards are easily accessible and quickly distributed. There are multiple valid reasons for this concern, but one of the main ones is incredibly simple; the more technical devices in circulation, the more power is needed, requiring increased energy requirements and therefore increased CO2 emissions. Organizations are increasingly beginning to consider the environmental impact of their actions, partly as a result of the increased importance of a green corporate image, but also as a result of the rising cost of energy. IBM is also following similar initiatives to make computing more energy efficient and environmentally friendly. IBM is committing to spend $1 billion a year on a project named "Project Big Green" and have developed a five step program for companies looking to cut power use in datacenters. According to a recent study carried out by Brown & Wilson, authors of the "Black Book of Outsourcing' organizations in North America and Europe plan to continue their outsourcing initiatives while cautiously shifting functional responsibility for corporate environmental concerns to the supplier. However the report also points to an increased appetite and demand from buyers of outsourced services for more comprehensive green initiatives to assure compliance. The report is based on an independent study of outsourcing industry decision makers and analysts with a survey of 20,000 outsourcing users. Almost half - 43% - of companies choosing to use a supplier for the first time included green factors in their decision making process for choosing suppliers.

Thursday, February 19, 2009

What Are The Product Creation Blueprint?

The Best-sellers usually have some property in common - titles like "Getting Started", "30 Day Road Map", "…. In 1 Minute" or cover art that have no more than 3 colors. (It is a psychological thing.) The most important thing here is to look for the reviews of the product. This is where the emotionally charged customers tell you exactly what they like or do not like in the product. Again, give them more of what they want and less of what they do not. Another way is not to gather the information through research yourself but to ask the writers their opinions on topics - especially what the customers want to know. You can have that recorded in audio or transcribed and sold off as your main or bonus product. Chances are, there are some books out there that already have what you are looking for, gathering dust due to poor marketing. Get in touch with the author and ask if you could buy the Rights to the book that will allow you to change its cover, title and if possible even the author's name. For instance, Ewe told us at the seminar that he would blast his name everywhere from Web Banners to special reports to establish himself as an expert in the readers' minds subconsciously. The first two may seem trivial at first, but it is proven that the cover art compels while the titles sell not the content. Sure, a book may have good content but changing its title may increase sales by more than 200%.

How Outsourcing to a Medical Call Center Can Save Money

Keeping up with the administrative maintenance of a software system is time prohibitive, and there are also many applications available in medical call center technology that an organization may not be familiar with. Many healthcare institutions spend thousands or even millions of dollars on software technology for an in house call center which can become quickly outdated. Outsourced medical call centers are up to date with their technology, and no money is wasted on inappropriate investments. The software allows reporting on what works and what does not, what generates revenue, and what makes financial sense. This reporting system is helpful for both marketing and management, because it can accurately figure the return on investment. Additionally, it is very costly to recruit, train, and manage a permanent staff, and there is not as much flexibility to adjust when needs change. Customer satisfaction is also higher when outsourcing because calls are answered more quickly and wait time is reduced, resulting in higher customer satisfaction and retention. A medical call center manages customer relationships, and sometimes can be expected to handle thousands of calls per month. Choosing to outsource a medical call center can save money by improving time efficiency for the staff, avoiding expensive in- house technology purchases, and advancing marketing programs from the ability to track calls. Staffing a call center in-house is not a cost effective method for patient communication. The time it takes for updating data and monitoring information in a system takes medically qualified staff away from important patient interactions and care. Outsourcing to a call center raises in house productivity, so the medical staff can focus on clinical expertise, not answering phones.

Wednesday, February 18, 2009

Outsourcing - Web Development, India

As can be imagined, you need a deep sense of creativity, and expertise when it comes to website development. Web development, India towers over others in this regard. The process orientation model of many Indian web development companies offers a flexible engagement. This essentially means that whether the company is a start-up or a large and successful business house, the timelines will be accelerated with respect to the demand of the client. However, it's not only the significant savings that attract companies to Indian shores when it comes to website development. Today there are many more reasons. More importantly this talent is not restricted to web development alone, but encompasses the whole gamut of web development services. So is the case of Web development, India. This is because all India website development companies adhere to strict project schedules and offer their clients the benefit of dedicated timelines. This way the ROI is realized at a much faster rate.

Tuesday, February 17, 2009

Jobs in India

Business Processing Outsource- Hiring more than fifty percent of urban young workforce, BPO jobs are tempting almost every English speaking youth of India. Considered as a beneficial deal for college going youths, the business deals with customer satisfaction or sales processing; sometimes, it includes outsourcing of technologies too. Knowledge Processing Outsourcing- KPO is one among the most booming Industry in Indian jobs market. Engineering/Mechanical Jobs- The homeland of Indian Institute of Technology (IIT) , which ranks in top three technology institutes of the world, India is stuffed with technocrats. Therefore, the company offers multitude of opportunities in the field. It is also considered as the Garden of Eden for technically astute people. This is directly linked with the outsourcing of knowledge based products such as technology, software, literary works and business plans. Resplendent with various opportunities, India offices almost every fortune listed corporation. A home of six fortune 500 listed companies, India tempts every one who is looking for a good work opportunity. Indian jobs are manly categorized in following sectors- IT Sector Hospitality Management Sector Business Processing Outsource (BPO) Knowledge Processing Outsource (KPO) Engineering/Mechanical Media Jobs Finance Jobs Sales Jobs Telecom Sector.

Sunday, February 15, 2009

What Internet Marketing Starters Should Know

Outsourcing has the potential to bring down cost and allow your business to increase its profits. It also helps eliminate the cost associated with common business expenses such as employee salary, purchase of raw materials, warehousing and inventory. It also helps reduce or totally eliminate the cost that problems such as wastage, pilferage, theft, incompetence, lack of training and even employee unionism might cause your business. For internet marketing starters who work on their own, there's always the problem of ensuring efficiency in a job. This becomes apparent when there are deadlines to meet and projects to complete. This can translate to loss of productivity, which in turn can translate to expense. With outsourcing, you can unburden yourself of some of these responsibilities. Outsourcing providers have the right training, research facilities, manpower, equipment and experience in order to perform the tasks and processes you need performed. Outsourcing takes away the responsibility of management from the internet marketer and transfers it onto the outsourcing service provider. Unless quality standards are in place, it can be difficult to monitor the processes involved in the creation or manufacture of the product. It is widely practiced today by many businesses and can form part of an effective strategic plan. It is not, however, a perfect solution for everyone. There are specific reasons why internet marketers use outsourcing. For internet marketing starters like you, there are profitability issues you might want to consider. if your business has simplified processes or the very nature of the internet marketing venture requires only the most basic components. If you're a graphic designer or copywriter, for example, and have all the necessary equipment and software for the job, you probably won't have to outsource your processes.

Friday, February 13, 2009

BPO BOOM--WHY AND HOW?

It's all over the media. But it's not all just the jocular idea of the caller-helpline relationship. The subtlety of its global economic impact is becoming very apparent and its benefits are being seen all over. Let's first take a simple definition oriented look at outsourcing and logically break down which of its benefits are results of the idea itself and which of the benefits are results of economic externalities. Don't worry the idea is pretty simple. Picture a large company looking to cut costs. The company delegates a particular function of the business say distribution to another company that's specialized in this field. Why? Well the reasons that are immediately visible have to do mostly with cutting costs. But on closer investigation, a far greater number of benefits are visible. And the new reality is this: The big guns aren't the only guys who are in on the action. Small companies are starting to see the solid "worth it to go after" benefits. And as a result huge industries have arisen to serve these growing requirements. India, South Africa and many other nations are becoming centers of this growth.There are numerous benefits to small business that levels the playing field immensely. Firstly, as I have already mentioned, costs will drop drastically. It basically converts overheads into variable costs. By employing an outside resource to do say accounting, the fixed costs involved are transferred to the outsourcing service company. Thus more capital is available to put into other facets of the business. This will therefore attract more investors as the cash that is released through outsourcing can be implemented into cash generating ventures rather than formalities. Another very important Side effect of outsourcing is lower product/service costs i.e. Prices as companies that don't outsource have far greater expenses. The reason is that the outside firm has economies of scale that reduce the price of their service therefore reducing the price of yours to a competitive level. One of the most prominent of the cost reduction benefits is that of labour cost reduction. Recruitment and training costs fall and this also lets you focus on HR issues that are more imperative.Every investment, decision, product and policy carries risk. Change is very apparent. The evidence is before the consumer's eye as well. Just 10 years ago you would be crazy to think of a music system that could fit in your pocket. And its not just technology as governmental, legal, political situations are changing rapidly. Since when you outsource you are doing so to professionals in their field and therefore they assume the risk responsibly and manage it efficiently. Therefore the change has little effect on operations.

So, after all this consideration, I think Russell Peters is going to have a tough time as a comedian making all the stuff that's going on with this field funny because it really is a serious factor of business operations that is going to remain essential to a number of firms in the future.One of the most prominent of the cost reduction benefits is that of labour cost reduction. Recruitment and training costs fall and this also lets you focus on HR issues that are more imperative. What's truly effective about outsourcing is the amount of time and attention it saves. Managers can focus on more customer oriented aspects of business rather than other issues of lower priority that still require their attention. Through outsourcing companies can emulate the internal support services of larger companies. By doing this they achieve good economies of scale and all the other luxuries of bigger companies.

Wednesday, February 11, 2009

Internet Marketing: Generate a Large Mailing List for Future Advertising

The only thing you need is a product and traffic to your website. Some experts would say you don't even need a product because you can sell other people's products. So all you really need to be successful is traffic -people visiting your website. The easiest way to get traffic is to have a list of people who want to hear what you have to say. This means building an opt-in list of subscribers who you can direct to your websites to earn money. If you don't have an interest in your product, then why should you expect anyone else to care? Become an expert in your field. Do research on-line. Read books, and most importantly, have passion about your business, as buyers are truly buying "you" more than they are buying your product or service. Think of it this way, if you were hungry for some pie, and you pass a vegetable stand, your interest would not be peaked. But if you instead found yourself driving by a "Delicious Pies R-US" store, and it said, "come get your fresh baked warm from the oven slice of heaven!", you would steer your car into the store and buy a piece of pie, right? The same works for Internet Marketing. One only needs to be equipped with the tools necessary to succeed in an online business, and he is bound to get what his heart desires. The right tools will propel you forward and allow you to taste success.

Tuesday, February 10, 2009

Organisations make an all-encompassing presence on the net

Ease of Functionality A professional web site design will ensure that required functions are handled with a minimum number of clicks and the entire browsing experience does not leave the visitor dazed and confused. Content Makes all the Difference Relevant and beneficial content not only makes the site accessible but also further improves its rating on every major search engine. Ease of Navigation Site navigation should be simple and easily visible since, it is crucial to understand that every site will be attracting its traffic from major search engines. It is also important to include a site map on the home page of your website since it provides the overall navigation structure of the site. However, there are some nuances that need to be taken care off or else a web design would fail to make an impact on the visitor or would simply make the site unattractive. We have listed some of the points that need to be taken into consideration in order to make that all compelling website. Ease of Access A site's easy accessibility and compatibility across all browsers is paramount and it is a core topic for all those organisations looking to outsource their web design to companies in India.

Monday, February 9, 2009

Getting the Best Deal from Outsourcing

I really wanted to understand why and how something like this could happen, and after interviewing our negotiation team, I found the answer was that they basically ran out of time to work out these details because the contract had to be inked in a certain timeframe. But because they didn't prioritize their outsourcing objectives early and often during the negotiation process, they lost focus on what was really important. When they ran out of time on the negotiation, lower priority elements received the same focus as the high priority elements. You are evaluating vendors, and it seems all is progressing nicely; you have developed scope, service level agreements, and the request for proposal is out the door. Now, let me implore you to stop for a moment. This is where the proverbial rubber meets the road. You are about to negotiate the actual final agreement with a selected provider and now is the time to pause and think about how the relationship will really work when the contract ink dries.

Sunday, February 8, 2009

How Internet Marketing Company can help you Develop a Solid Marketing Plan?

To select the best company, there are certain things that you need to consider. First, look for a company that provides many different services that will be beneficial to your company, including custom website design, internet marketing consulting, pay per click, and search engine optimization (SEO). Generally, those who are reluctant to tell you their overall techniques are the ones best avoided. Finally, you may want to avoid a company that does not offer you any access to accounts that are created under your name or your business name. Make sure that you properly read and completely understand all contracts or agreements before you sign them to avoid any misunderstanding or trouble in the future. When you plan your internet marketing strategies, you will realize that you need a team of experts who are great at what they do so that you will have the time and energy to do what you do best selling your products or services to your target market.

Friday, February 6, 2009

Top 5 Myths About How to Earn A Full Time Income From Home

Finding a REAL money making opportunity online requires you to filter through a lot of scams (I've parted with $4,726 to date). There are only about a handful of opportunities which, when utilized properly, can dramatically increase or even replace your income. As an Internet Marketer, your goal is to make money the easiest and fastest way possible, while helping people get what they want. As long as you do your job right, it doesn't matter how long you take; work hard if you want, but you can accomplish more with less. The market is already built for you, thousands of people banging on their keyboards looking for products with one hand, credit card on the other (not literally, but you're smart enough to get the idea right?). Now here's the catch : Instead of developing a product to sell (which involves R&D, production and advertising = major expenses!!!), why not let companies that have the financial muscle behind them develop the product, and all you do is market it and receive commissions for sales? I told my 6-month old son about the idea, he couldn't stop laughing.

What is Hot and What is Not for 2009!

Fitness and healthy living is fashionable, it is not a stretch to think that the rewards of a healthy lifestyle will impact waistlines in 2009. Green is not going out anytime soon. Being green is in, and more businesses will go green in an effort to improve their bottom line in 2009. Green businesses not only often save money but they also appeal to environmentalists and environmentally conscious consumers. The online conversation has never been louder. In 2009 social media will become the new bar scene.

In 2009 people will began to realize that governments are not capable of doing everything. At some point individuals need to take personal responsibility for their situations, and have a plan should disaster strike. Lessons learned from the global economic crisis will shape how investors view their portfolio in the future. Not really a prediction, more a dose of common sense; intelligent investors and those at an age of retirement, will need to take a more cautious conservative approach to their investments.

Thursday, February 5, 2009

The Best Business Opportunity Is One That Is Right For You

Let's say you love gardening. You could combine that passion with internet marketing to create an information website on gardening tips. If you live in Minnesota you could specialize it and make it gardening tips in Minnesota.Are you familiar with affiliate marketing? This is a way to make money selling products for a company as a sales person for them. Merchants who will pay you to sell their products. Doing some research you can come up with companies willing to pay you to sell their gardening products. This is one type of business opportunity you could start at home and make money in a niche that you enjoy.

Any business opportunity you look at must be able to be profitable. Most new businesses fail in the first five years due to lack of money or lack of knowledge. This could mean lack of knowledge on how to run a business, or lack of knowledge in the type of business you choose. If you love to work on cars maybe you could start your own business working on other people's cars. Many people have a fear of getting ripped off and take their cars to overpriced auto repair franchises just so they do not have to worry about being taken advantage of. You might be able you capitalize on this.

Wednesday, February 4, 2009

Business Process Outsourcing (BPO) Services

Their underlying expectation is that offshoring high-end processes will result in additional cost savings and operational efficiencies, coupled with access to very good talent in the low-wage offshore countries.The sectors that are expected to 'shine' within the KPO industry include data search, integration and management services, financial and insurance research, biotech and pharmaceutical research and computer-aided simulation and engineering design. In this paper, we will refer to this offshoring of higher-end services as Knowledge Process .Then they can reallocate resources to other important projects and leverage their investment in technology. For example, processes that are handled in a shared production environment for multiple companies save everyone money. In most cases, high-caliber subject-matter experts are brought in to design and manage these processes, bringingFree you're Resources and Work on Your Strategy - An important aspect of business process outsourcing is its ability to free corporate executives from some of their day-to-day process management responsibilities. Traditionally, executives spend 80 percent of their time managing details, and only 20 percent on strategy. Once a process is successfully outsourced, the ratio can be reversed.

Tuesday, February 3, 2009

Important Seven Steps For resale rights

Among all the ways to make money on the internet, selling Ebooks is the latest and best growing e-business industry around. One way to make a lot of money from your home-based business is to buy and rearrange master Ebook resale right products so that it is customized to your preference and looks resourcefully at the same token.Create a detailed guide for each Ebook product/software. This is a very essential step because you are essentially regrinding your online sales items. You hold the master Ebook resale right so you can modify and add things such as a detailed user guide. Make the guide easy, for more details visit to I recommend that you either create nice graphics if you have Photoshop software, or outsource and pay a few bucks to have a more professional look ($50 - $300). Don't worry -- it's well worth the money after you rebred this to your style. using lots of headers and bullets and ensure that your instructions are useful. Explain what you learned and what they should avoid.A great way to promote is to create a backend offer at the "Thank You Page" such as a collection of Ebooks with the Ebooks resale right for each one or a special report written by you. Start promoting your new master Ebook resale product.

Sunday, February 1, 2009

Outsource your PPC campaign for better online

A good PPC search engine web marketing campaign seeks to increase your quality score across Google, Yahoo, MSN etc. for optimal ad rank and reduced maximum bid amount. Following are some suggested tips to boost your quality score across search engines
Implementing PPC search engine web marketing involves is not a simple task and invites constant improvisation of your ads.Breaking down your ad group into smaller and more targeted ad groups with fewer keywords and hence better creation of better ads. Testing all your ads for CTR (click through rate) on rotational basis so as to formulate better ads. Dynamically insert keywords so as to create most relevant ads for your target users.
There are millions of web marketing companies out there who claim to be the best at managing your PPC marketing.